
Google Ads and SEM Agency in Barcelona
ATLS is a Google Ads and SEM agency specialising in search, display, YouTube, and remarketing campaigns. We handle advertising on Google for companies that want real customers, not just clicks.
A Google Ads agency manages paid search engine advertising (SEM) campaigns, designed to capture customers at the exact moment they are searching for your products or services.
Types of campaigns we manage in Google Ads
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Google Ads search campaigns
We create and manage conversion-oriented search campaigns: strategic keyword selection, ad group structure, optimised copywriting, and smart bidding. Ideal for companies looking to attract active customers on Google.
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Google Display advertising
We design campaigns on the Google Display Network with advanced targeting: custom audiences, remarketing, specific interests and locations. Increase brand awareness and attract qualified traffic.
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YouTube Ads campaigns
We manage advertising on YouTube with in-stream formats, bumpers and discovery ads. We connect your brand with relevant audiences on the world's largest video search engine.
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App advertising (UAC)
Universal App Campaigns on Google Play, YouTube and Display to increase downloads and retention. Optimisation based on in-app events and cost per installation.
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Local campaigns on Google
Attract customers to your physical business with geolocated campaigns on Google Search, Maps and Display. Especially effective for companies with shops or points of sale in Barcelona and other cities.
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Remarketing strategies on Google Ads
Reach users who have already shown interest in your business with ads tailored to behaviour and funnel stage. Increase the conversion rate without increasing the acquisition cost.
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Google Ads campaign optimisation
We don't launch and disappear. We monitor key metrics (CTR, CPC, ROAS, conversions), conduct A/B testing, and adjust strategies weekly to improve the performance of each campaign.
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Loyalty campaigns and SEM retention
We design paid media strategies aimed at retaining existing customers: after-sales remarketing, upsell and cross-sell. We increase customer lifetime value (LTV) beyond the initial conversion.
Google Ads is Google's paid advertising platform that allows businesses to display ads in search results, on YouTube, in Gmail, and on millions of websites in the Display network. It works like an auction: You pay when someone clicks on your ad (CPC model). It is the most widely used SEM tool in the world.