
Translation, technology and digital marketing blog
In this space, we share our knowledge of translation, technology and digital marketing. We hope our articles will be useful to you!
Opening a store in new markets from Shopify may seem like a matter of configuration. A language is activated, prices are assigned, the catalog and brand are adapted […]
Expanding into France, Germany, or Spain shouldn't force a brand to rebuild its ecommerce business every time. However, many companies discover just the opposite when […]
Organic visibility no longer depends solely on ranking highly for a keyword. With AI Overviews, AI Mode, and increasingly personalised results, Google […]
Opening a market on Shopify is relatively simple. Whether that market creates value is another question. A store can increase orders and revenue in a country while […]
More and more companies need to launch websites in multiple languages, but the real challenge is not just in translating the content. The problem arises when you have to keep thousands of […]
SEO for AI: the search no longer ends with a list of links For years, competing on Google meant working to appear among the top organic results. That […]
Selling in Germany remains one of the biggest opportunities for Spanish companies looking to expand in Europe. Market size, the maturity of the digital consumer […]
Many companies that want to enter new markets discover a barrier they hadn't always anticipated: Its content is not ready to be sold in other countries. The problem […]
Migrating an e-commerce business to Shopify is often presented as a technological decision, but it is much more than that for brands that want to sell in more countries. It is a […]
The international expansion of an e-commerce business doesn't begin by opening in new countries, but by verifying whether the website is ready to compete, rank and convert in each market. […]
What is international content marketing? International content marketing is the strategy that allows a company to attract, educate, and convert audiences in different countries […]
International expansion no longer starts with a translation. It begins much earlier, in the way a company understands a new market, interprets local demand, and […]